TL;DR If you’ve been working hard to build innovative products, you’ve got to tell everyone about it. Otherwise, what’s the point, right? SaaS release notes can help your users better understand the potential of your product by sharing your latest feature releases, product updates, and bug fixes in a compact package. They can even boost […]

In today's email: 🚨 Problem SaaS companies pump money into customer acquisition but activation rates remain low SaaS companies often make the mistake of investing too much time and money in user acquisition without tracking and improving user activation. As a result, 83% of SaaS users never convert from free trials to paid plans. This […]

In the world of SaaS, crafting release notes is often an afterthought or a task left to someone on the team with a spare moment. You might think, well, I’ve already got loads of things to worry about, and nobody even reads release notes. Why waste my time on them? Wrong.

Changelogs have become vital engagement tools for SaaS products. However, many companies have not realized their value and don’t put enough effort into keeping a good changelog. Sound familiar? You can change that with these best practices for keeping a successful changelog. 9 Best practices for keeping a successful changelog #1 Make it easy to […]

Product marketing has now become a very popular role in SaaS. Zippia reports that there more than 44,000 PMMs in the US alone, earning around $112,000 annually. If you’re a Product Marketer or aspiring to start your career in product marketing, you’re in the right place. In this article, we've scoured the web to bring […]