This week, we bring you golden nuggets from Kipp Bodnar, CMO at HubSpot. Since joining the company in 2010, Kipp has led HubSpot’s inbound and B2B marketing efforts. He’s helped to grow the company to more than $2bn in revenue. In The SaaS Operator newsletter from 7 December 2023, you’ll learn: Choosing your marketing channel Picking the wrong marketing […]

Peep Laja is a serial entrepreneur. He's bootstrapped 3 companies to 7-figures. His latest venture is Wynter, a B2B message testing platform that has already hit $2M ARR within 2 years. In The SaaS Operator newsletter from 7 December 2023, you’ll learn: This week, we're diving into a crucial yet often-overlooked aspect of marketing: 👉 Positioning […]

Anthony Pierri is a product marketing expert and co-founder of Fletch PMM. He helps horizontal PLG startups turn their website homepages into sales machines. Anthony is active on LinkedIn, sharing daily tips and frameworks with his 43,000+ followers. In The SaaS Operator newsletter from 1st March 2024, you’ll learn: Today, you’ll learn Anthony’s tips for […]

Eric Keating is the VP of Marketing & Sales at Appcues. He has 15+ years of experience growing SaaS businesses, including Compete.com, which he helped reach 300k users. Eric is also a founding member of The Product-Led Growth Collective, a community-driven resource for PLG operators. In The SaaS Operator newsletter from 11th June 2024: Acquiring […]

This week, our spotlight falls on Melissa Perri. Melissa is a product management consultant and co-author of Product Operations. She founded Produx Labs, where she helps SaaS scaleups transform their product management functions. In The SaaS Operator newsletter from 16th April 2024, you’ll learn: Why the Product Ops role is critical 60% of hypergrowth startups like […]